Plains & Prints Launches First Signature Print through The Print Collective
Plains & Prints solidifies its penchant for craft and original designs as it
launches the brand new Print Collective, a collection featuring the first-ever
signature print of the brand.
Summer exudes that outdoorsy, colorful vibe. The Print Collective introduces
the Spring Harvest Print, celebrating fruitfulness, elegance and stepping out
to embrace the boundless beauty of nature.
“Prints have always been embedded in our aesthetic and DNA.” Says Plains
and Prints Co-Founder, Roxanne Farillas. “The Spring Harvest print is a
testimony to our brand heritage and strong suit of our team.” Farillas elaborates.
The Print Collective celebrates craftsmanship and the bounty of spring
through a unique and desirable print. The brand new design is translated into
various methods and surface treatments, manipulating color, texture, size
and silhouette to explore its versatility. The brand new collection is a product
of Plains & Prints’ perseverance to stay original and unique through its very
own in-house design team working towards elevating the brand’s strengths and identity.
To kick off the release of The Print Collective: Spring Harvest Collection, Plains
and Prints has partnered with digital influencer Rei Germar, who has taken
the liberty to give her own youthful spin to the collection.
The Print Collective: Spring Harvest launches on February 3, 2020 through a
special event and pop-up at SM Mega Fashion Hall at 2PM, with the
collection available for advanced shopping online at
www.plainsandpritns.com starting 6PM. The Preview Shopping Event wil
l follow at SM Mega Fashion Hall from February 4 to 9, 2020. The collection will
be released in all Plains & Prints boutiques nationwide on February 8, 2020.
ABOUT PLAINS AND PRINTS:
Since 1994, Plains and Prints has been the go-to fashion brand for women in
all walks of life, with a consumer-centric approach in design, offering unique
yet timeless designs in all aspects of their lives. Plains and Prints is dedicated
to providing not only fashionable finds, but pieces that they can integrate
perfectly in their wardrobe, capitalizing on wearable silhouettes, fun prints,
and unique details for an extra special twist. Plains and Prints celebrates the
Filipina woman at any level or stage in their lives, with pieces that they can
enjoy all the time.
PLAINS AND PRINT MEDIA CONTACT:
Lesley Jane Chan
Plains and Prints Marketing Manager