Plains & Prints Kicks Off its 25th Anniversary with a reimagining of its most iconic designs
Plains and Prints has announced the 25th anniversary of the brand, kicking off the celebration
with a special collection, reimagining its most iconic designs throughout the years, named the
‘Timeless 25’ collection. The brand celebrates the spirit of design and heritage, bringing together
memorable designs and prints re-worked and transformed for the women of today.
From its humble beginnings in 1994, Plains & Prints has positioned its ever evolving aesthetic and
classic designs as a staple for the modern Filipina. Favored by celebrities and the regular
fashionista, the brand has expanded its reach, offering covetable designs for every woman in all
aspects of her life, from the boardroom and beyond. Today, Plains & Prints is synonymous to
everyday elegance, emphasizing on classic must haves and bold selections to further expand
and shape the wardrobes of women.
A perfect starting point for its 25th anniversary in the industry, Plains & Prints is releasing the
‘Timeless 25’ Collection, featuring thoughtful reinventions of the most iconic pieces to celebrate
the brand’s timeless elegance and heritage. The collection will feature a total of 25 designs
remade to perfectly blend with the modern Filipina wardrobe.
“The collection celebrates the spirit of the brand through its most iconic artefacts, the prints and
silhouettes that defined our aesthetic for many years.” Says Plains and Prints Co-Founder and
Vice President Roxanne Farillas. “The collection is a personal trip to memory lane, but at the
same time aims to bridge the past and the future of the brand. The collection is in turn, a
celebration not just for our loyal customers, but also a powerful message for new ones of what
timeless truly is: pieces that stand the test of time, and will always make you proud to have no matter what.”
The brand new ‘Timeless 25’ collection will be available in stores nationwide and online at
www.plainsandprints.com, Zalora, Lazada and Amazon on February 13, 2019.
For additional information on new Plains & Prints collections and to find the nearest boutique,
visit www.plainsandprints.com. Join the conversation on social media by following @plainsandprints
on Instagram and Facebook.
ABOUT PLAINS AND PRINTS:
Since 1994, Plains and Prints has been the go-to fashion brand for women in all walks of life, with
a consumer-centric approach in design, offering unique yet timeless designs in all aspects of
their lives. Plains and Prints is dedicated to providing not only fashionable finds, but pieces that
they can integrate perfectly in their wardrobe, capitalizing on wearable silhouettes, fun prints,
and unique details for an extra special twist. Plains and Prints celebrates the Filipina woman at
any level or stage in their lives, with pieces that they can enjoy all the time.